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AMA Skill School: How to Double Your Results with Half the Content

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Smart marketers know that consumers educate themselves before wanting to talk to a sales rep – and content is the most effective way to do that. However, keeping up with the creation and distribution of new content can feel like a tall order – wearing out even the most productive marketing teams.

What if you could create less and still get the same results?

In this session, content marketing and B2B strategist Ali Schwanke will share the common frameworks she uses with her company and clients to do just that for written, video, and audio content across social and digital platforms for companies of all sizes.